SPORTS
SPORTS
Tanaya Malik
Nolan Hess
Sports Committee Spring 2024
Directors: Tanaya Malik (tanayamalik@berkeley.edu), Nolan Hess (nolanhess17@berkeley.edu)
Sport’s Past Clients
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Fall 23
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Fall 23
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Spring 23
Recommended partners for utility-focused collaborations, created games-based demographic-specific marketing campaigns
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Spring 23
Travelled to the SAP Center to present strategies to the Marketing Department after data collection and SWOT analysis
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Fall 22
Implement UI/UX changes to their mobile app, conducting competitor and data analysis, and A/B testing.
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Spring 22
Conducted corporate research about subscription models in the entertainment industry by analyzing ticketing data and prototyping revenue sources in the Metaverse